[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"news-article-california-tightens-cannabis-advertising-and-labeling-rules-f8310b6d":3},{"data":4},{"_id":5,"slug":6,"articleType":7,"body":8,"createdAt":13,"dek":14,"entities":15,"headline":23,"imageAlt":24,"imageUrl":25,"keyFacts":26,"language":39,"publishedAt":40,"seo":41,"sources":43,"summary":48,"updatedAt":49},"6a983c1f5457399f4e5dcee2","california-tightens-cannabis-advertising-and-labeling-rules-f8310b6d","regulation",[9,10,11,12],"California Gov. Gavin Newsom signed legislation on Monday aimed at restricting cannabis packaging, labeling, and other marketing materials that could be appealing to children. The proposal, Assembly Bill 2249, follows recommendations from the state auditor after an official investigation found problematic packaging.","The new rules prohibit specific subjects in cannabis advertising materials, including images of cartoons, candies, and sweets.","In a statement, Newsom said that when voters legalized adult-use cannabis, they also made clear that California must protect children and ensure cannabis products are sold in a tightly regulated marketplace. He added that the state is setting clearer, enforceable standards that protect kids, strengthen accountability, and give responsible businesses the certainty they need to follow the rules.","The bill's sponsor, Assemblymember Jacqui Irwin, said that child cannabis exposure is often driven by cannabis product packaging that uses features which are explicitly attractive to children, leading children to consume the products unintentionally.","2026-09-02T15:09:19.059Z","Gov. Gavin Newsom signs AB 2249 to restrict packaging, labeling, and marketing that could appeal to children.",{"brands":16,"products":17,"markets":18,"organizations":20},[],[],[19],"California",[21,22],"California State Auditor","California State Legislature","California Tightens Cannabis Advertising and Labeling Rules","California Gov. Gavin Newsom signs legislation restricting cannabis packaging and advertising that could appeal to children.","",[27,31,33,36],{"claim":28,"sourceUrl":29,"_id":30},"California Gov. Gavin Newsom signed Assembly Bill 2249 on Monday to restrict cannabis packaging, labeling, and marketing materials that could appeal to children.","https:\u002F\u002Fganjapreneur.com\u002Fcalifornia-tightens-cannabis-advertising-and-labeling-rules\u002F","6a983c1f723e26a876d5c548",{"claim":10,"sourceUrl":29,"_id":32},"6a983c1f723e26a876d5c549",{"claim":34,"sourceUrl":29,"_id":35},"The legislation follows recommendations from the state auditor after an official investigation found problematic packaging.","6a983c1f723e26a876d5c54a",{"claim":37,"sourceUrl":29,"_id":38},"Assemblymember Jacqui Irwin said child cannabis exposure is often driven by packaging features explicitly attractive to children.","6a983c1f723e26a876d5c54b","en","2026-09-02T15:09:20.879Z",{"title":23,"description":42},"Gov. Gavin Newsom signs AB 2249 to restrict cannabis packaging, labeling, and marketing that could appeal to children.",[44],{"name":45,"url":29,"trustTier":46,"_id":47},"Ganjapreneur","trade","6a983c1f723e26a876d5c547","California Gov. Gavin Newsom signed Assembly Bill 2249 on Monday, enacting new restrictions on cannabis packaging, labeling, and advertising materials that could appeal to children. The legislation follows recommendations from the state auditor after an investigation found problematic packaging.","2026-09-02T15:09:20.882Z"]